CapSciComm Science Tour, March 13th: The Sacramento Zoo

Sacramento Zoo.JPG

We’re excited to announce yet another new event series for our professional community. Join us this March for our first-ever CapSciComm Science Tour!

CapSciComm Science Tour: The Sacramento Zoo
SUNDAY, March 13th, 2016
10:00 a.m. to 12:00 p.m.
3930 West Land Park Dr, Sacramento, CA 95822

**Ticket Purchase Required**
Costs cover admissions and private tour

As science communication professionals, we have the unique challenge of translating highly technical information for non-specialist audiences — while balancing accurate explanations with engaging messaging. But imagine having to do so for an institution that is at once a research facility, education center, entertainment venue, donor-supported organization — and caregiver to more than 600 living, breathing creatures.

These are just some of the fascinating factors one faces communicating science for a zoological park — and some of the insights and lessons we’ll hear about when we visit CapSciComm colleague Tonja Candelaria this month at the Sacramento Zoo. An alumna of the University of the Pacific graduate and undergraduate programs in CommunicationsCandelaria is the Public Relations Coordinator for the Sacramento Zoo and our gracious host for this CapSciComm Science Tour.

On the tour, we’ll have a chance to chat with Candelaria and hear about her experience as a public information officer for the Sacramento Zoo. After our conversation, we’ll get to meet some of the zoo’s other science communicators — outreach educators and veterinarians who speak about wildlife conservation and biology to the public every day — on specially arranged tours of zoo exhibits!

It’ll be a fun- and fact-filled morning for sure, and a perfect way to launch our CapSciComm Science Tour series. We want these tours to be a way for our professional community to better know the science, technology, engineering, and health institutions right here in the greater Sacramento region — be it a crime lab or a water treatment plant. We’ll learn about the science happening behind the scenes, and explore the communications issues related to public understanding of these facilities and operations. If you’re a local communicator who would like to host a future CapSciComm Science Tour, please email us at!

Our thanks again to Tonja Candelaria, Digital Media Coordinator Jaime Wilson, Zoo Director Kyle Burks, and the Sacramento Zoological Society veterinarians and staff for making this exciting opportunity possible. We’ll see you at the zoo in March!

CapSciComm Science Tour


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